CWCC News
Digital Marketing Tips and Tricks for the New Business
By Joyce Feustel, Founder of Boomers’ Social Media Tutor, and CWCC Member One of the biggest challenges for entrepreneurs is effectively marketing their business in the digital world. Barriers often include limited financial resources, limited time, and limited knowledge. Some digital marketing tools, like a website, will likely cost money unless the business owner has the skills…
Read MoreFive Tips for Drafting A Crisis Communication Plan
By Ramonna Robinson, President of GroundFloor Media and CWCC Member The PR team for Los Angeles Clippers owner Donald Sterling recently learned the value of having a crisis communication plan that includes a variety of potentially damaging scenarios. Many boiling issues can become a full-blown crisis, yet some can be mitigated with a thoughtful and immediate response. Undoubtedly,…
Read MoreWatch What I Post – Social Media Tips
By Susan Allard, Audience Development Account Executive, Denver Business Journal and CWCC Member Using social media has been fun, especially working for a news agency. I get to create opportunities for friends, business connections and followers to learn about interesting people and the companies I work for. But how do I get people to see what I’m…
Read MoreThree Cs + Flexibility = Successful Social Strategy
By Kaitlyn Viater, Social Media Strategist at Linhart Public Relations and CWCC Member Social media continues to evolve with fresh functionality, updated analytics, and new ways to connect with friends, family and brands. It can be challenging to keep up with the ever-changing landscape and what may work one day, doesn’t work the next. So how…
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