CWCC DTC Luncheon with Luella Chavez D’Angelo – Sponsored by Regis University

Luella is the President of the Western Union Foundation, a global leader in money transfer services, offering the ability to send money to more than 379,000 Western Union Agent locations in over 200 countries and territories.  She spoke about her background and experiences of how she came into her current role.  She also shared some wonderful tips on how to better your business through cause-related marketing.

For successful cause-related marketing, Luella expressed four best practice tips:

  • Senior management engagement
  • Business alignment
  • External stakeholder investment
  • Innovation

Additional advice Luella left the audience with was to keep current on world issue and to learn other languages.

Thank you to Luella for such an inspiring luncheon.  And, a big thank you to Regis University, today’s luncheon sponsor.

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